UEFA to reschedule Champions League final kick-off time starting 2025/26 season

Starting with the 2025/26 season, UEFA will move the Champions League final kick-off time to 19:00 local time, shifting from the traditional 22:00 slot. The organization stated the change aims to improve the experience for fans, teams, and host cities, as well as to facilitate easier travel for spectators after the match. UEFA President Aleksander Ceferin emphasized that the earlier time intends to make the event more inclusive and family-friendly. Industry analysts suggest the decision is primarily driven by a strategy to expand the tournament's global reach, specifically targeting audiences in China, India, and other parts of Asia where late-night broadcasts were previously challenging. This adjustment follows significant logistical criticism directed at UEFA regarding past finals, including the 2023 final in Istanbul and the 2022 final in Paris, where fan safety and departure procedures were highlighted as major issues. While UEFA cites broadcasting schedules and audience growth, critics and observers note the move aligns with the increasing economic value of global television rights. This policy change represents a significant shift in the operational strategy for European football's flagship club event.