Fox network hires fans to attend all 104 World Cup matches
The Fox broadcasting network has selected two fans to attend all 104 matches of the upcoming World Cup, following the expansion of the tournament to 48 teams. The participants are assigned the role of 'Chief World Cup Officers' as part of a promotional campaign. Media reports offer conflicting information regarding the compensation, with sources mentioning either 50,000 dollars or 50,000 euros for completing the task. The selected individuals have already entered their designated stadium box to begin their duties. This initiative aims to highlight the endurance required to cover the increased number of games in the expanded tournament format. The event marks a unique promotional approach to engage audiences with the record-breaking number of matches.