Philippe Starck and John Hitchcox visit Limassol for YOO project promotion

On Saturday, June 13, French designer Philippe Starck and YOO co-founder John Hitchcox visited Cyprus. The event, held at the YOO Limassol Sales Suite, was hosted by the Property Gallery team and Sarels E.P.C.M. During a press conference, the duo discussed the evolution of branded residences and their development philosophy. Starck characterized YOO projects as 'vertical villages' designed to foster community connection and interaction among residents. He noted that the goal of their architecture is to improve quality of life rather than focusing solely on building design. Starck also praised the commitment and attention to detail demonstrated by the local partner, Property Gallery. Hitchcox provided insight into the 30-year history of the YOO brand in the global market.