Toyota unveils new Yaris Cross in Estonia with Cyprus-based creators

On September 14, 2026, Toyota held an exclusive lifestyle event in Tallinn, Estonia, to showcase the new Yaris Cross compact SUV. The event, themed around 'Alice in Wonderland,' featured a four-chapter tour across the capital, highlighting various aspects of the vehicle’s design, hybrid performance, and versatility.

Cyprus was represented by digital content creators Kalia Eleutheriou and Nikolas Ioannides, who explored the car's features through different thematic locations. At the PROTO Invention Factory in the historic Noblessner shipyard, presenters emphasized the vehicle's practical interior, including rear seats that fold in a 40:20:40 configuration. The model is available in front-wheel drive or with the AWD-i all-wheel drive system. Further demonstrations, including sessions at Haven House, focused on the comfort and efficiency of the Hybrid 130 powertrain, which is designed for both urban commuting and recreational travel.

This promotional initiative serves to introduce the updated Yaris Cross to European markets by demonstrating its suitability for diverse lifestyle needs. The event underscored Toyota's focus on compact design combined with advanced hybrid technology to cater to modern consumer demands.