Panathinaikos BC unveils new jerseys for the 2026-2027 season

Panathinaikos BC officially unveiled its new home and away jerseys for the 2026-2027 basketball season on September 13 and 14, 2026. The new designs feature the Acropolis of Athens prominently, serving as a tribute to the city, alongside references to the team's successful 2024 EuroLeague title victory. The launch event included promotional video content featuring key figures such as Zeljko Obradovic, team captain Kostas Sloukas, Dinos Mitoglou, and recent signees Sylvain Francisco and Guerschon Yabusele.

The home kit, presented on September 13, emphasizes the club's traditional colors, while the white away jersey was revealed the following day. Both kits, produced in collaboration with Adidas, aim to blend the identity of the Athenian club with modern performance apparel standards. The club has positioned these designs to reflect both the heritage of the city and the championship ambition of the team as they prepare for the upcoming competitive cycle. The jerseys are currently being marketed to fans under the slogan reflecting their use from game day to everyday wear.