ERB Cyprialife hosts second annual sales force training day

On September 11, 2026, ERB Cyprialife hosted its second annual Sales Force Training Day at the Lefkara multipurpose conference centre. The event was attended by over 420 insurance advisers and administrative staff, operating under the central theme "Believe – Dare – Succeed.

Takis Phidia, CEO of ERB Cyprus Insurance Holdings, opened the proceedings by commending the sales network for its strong performance and emphasizing the role of insurance as a form of protection during uncertain times. He highlighted the strategic importance of being part of the Eurobank Group, urging staff to leverage the organization's financial strength to drive customer value and professional development. Michalis Louis, CEO of Eurobank Ltd, also addressed the audience, reinforcing the organization's focus on excellence.

The training event reflects the firm's ongoing commitment to professional development and the integration of its corporate culture with that of the wider Eurobank Group. This initiative marks a significant step in the company's efforts to unify its operations and improve service standards across its network.