Alambra Dairy completes 'Devotion to Life' charity campaign for PASYKAF

Alambra Dairy, in partnership with MAS supermarkets, has successfully concluded its 'Devotion to Life' (Afosiossi sti Zoi) charity campaign. The initiative, held throughout July 2026, aimed to support the Archangel Michael Palliative Care Center in Paphos, which is operated by the Association of Cancer Patients and Friends (PASYKAF).

During the campaign, the company committed to donating 3 cents for every liter of fresh Alambra milk and Moo chocolate milk purchased at MAS supermarkets. On September 25, 2026, representatives from Alambra and MAS presented the collected funds to PASYKAF officials at their headquarters in Nicosia. Anastasia Natsika, Brand Manager for Alambra, and Maria Georgiou, responsible for advertising and corporate social responsibility at MAS, handed over the donation to Sophie Christoforou, Deputy Executive Director and Head of Resource Development at PASYKAF.

The initiative highlights the ongoing collaboration between private businesses and NGOs to provide financial assistance to medical facilities. The funds are earmarked specifically for the Archangel Michael Center, ensuring continued care for patients requiring palliative support in the Paphos region.