Environmental cleanup event held in Limassol

On Tuesday, September 29, 2026, Henkel Consumer Brands and Alphamega Hypermarkets conducted a dual cleanup operation at Tsiflikoudia beach in Limassol as part of the 'Clean Deep, Clean at the Source' initiative. The event involved professional divers who removed submerged debris from the seabed, while a group of 20 employee volunteers, joined by television presenter Tasos Tryfonos, cleared waste from the beach and local habitat.

The operation, conducted under the slogan 'Together, cleaner,' resulted in the collection of over 360 kilograms of waste, including plastics and fishing nets. The initiative was coordinated and supported by the non-profit organization AKTI, which provided expert guidance to the participants throughout the cleanup process. The effort aimed to mitigate pollution and prevent the further release of microplastics into the marine environment.